Privacy Policy


When you buy something from our online store, as part of the buying and selling process, we collect the personal information you give us such as your first name, last name, telephone number, shipping and billing address and e-mail address.
When you browse our site, we also automatically receive your computer's Internet Protocol (IP) address to provide us with information that helps us learn about your browser and operating system.
Email marketing (if applicable): With your permission, we may send you updates on new products, discounts and promotions via email.


How do you get my consent?

When you provide us with personal information to complete a transaction, verify your credit card, view orders, prepare a delivery or if you return a purchase, we will inform you that you consent to our collection and use of your data for that specific reason.
If we ask you for your personal information for a secondary reason, such as email marketing, we will ask you directly for your consent for that specific thing, and we will provide you with the opportunity to say no.

How can I withdraw my consent?

If after consenting, you change your mind, you may withdraw your consent for the contacting, email marketing, and use or disclosure of your information, at any time, by contacting us at or by sending us a letter at: WhyNot Shop - Via del Prione 249 - 19121 La Spezia (SP)


We may disclose your personal data if we are required to do so by law or if you violate our terms of service.


Our e-commerce is hosted on Shopify. They provide us with the platform that allows us to sell our products and services to you.
The data is stored through Shopify 's data storage, databases and the general Shopify application, they store the data on a secure server behind a firewall.


If you choose a direct payment gateway to complete your purchase, then Shopify will store your credit card information. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Purchase transaction data is only stored as long as is necessary to complete the purchase transaction. Once complete, your purchase transaction information is deleted.
All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover.
PCI-DSS requirements ensure the secure handling of credit card information by our store and its service providers.


In general, the third party providers used by us are only to collect, use and disclose information to the extent necessary to enable them to perform the services they provide to us.
However, some third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies regarding the information they need to provide you with purchase transactions.
For these providers, we recommend that you read their privacy policies so that you can understand how your personal data will be handled by these providers.
In particular, please note that some suppliers may be located, or have facilities, that are in a different jurisdiction than you or us. So, if you choose to proceed with a transaction involving the use of a third party service provider, you should know then that your information may be subject to the laws of the jurisdiction in which such service provider or its facilities are located.
For example, if you are located in Canada and your transaction is being processed by a payment gateway located in the United States, the personal information used to complete that transaction may be subject to disclosure under United States law, including the Patriot Act.
Once you leave our store's website or if you are redirected to a third party website or application, the "Privacy Policy" will no longer be governed by this Privacy Policy or by our website's terms of service.


When you click on links on our website, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

Google Analytics:
Our shop uses Google Analytics to help us learn about shop visits and pages viewed.


To protect your personal information, we take reasonable precautions and follow best practices to ensure that personal information is not lost, misused, disclosed or altered.
If you provide us with your credit card information, the information is encrypted using Secure Socket Layer (SSL) technology and stored with AES-256 encryption. While no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement industry standards generally accepted and also additional.


By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and that you have given us your consent to allow any minor to you attributable to using this website.


We reserve the right to change this Privacy Policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon publication on our website. If we make material changes to this policy, we will notify you here that there has been an update, so that you are aware of what information we collect, how we use it, and under what circumstances, we use and/or disclose it.
If our shop is acquired or merged with another company, your information may be transferred to the new owners so that we can continue to offer you the online sales service.


If you want to:
send a complaint or obtain further information, please contact our Privacy Manager at the email address or by post to WhyNot Shop - Via del Prione 249 - 19121 La Spezia – IT